when you first hear you can customize your own candle, is that type of thing you think: “really? You can write anything?” it seems like a cool idea rather than a concept or a brand. well, here we are… you can not only write anything, you can design anything you want! while all of that is cool – and may I say revolutionary? – that is only half the reason why we’re so special.

we use 100% soy wax and clean fragrances. why is this so important? let me break it down:

• soy wax: our wax is made from soybeans, not from petroleum (yes- if you’re buying a candle that doesn’t specify it is made from soy wax, it is more likely made from paraffin, and I’ll let you google that one). you know that rule, don’t put anything on your body you wouldn’t eat? that should also apply to try to not breathe in anything you wouldn’t eat! besides the obvious health reasons of why soy wax is better, it also produces less soot (so don’t worry if you’re burning your candle next to a white wall).
• clean fragrances: all of our fragrances are free of: phthalates, parabens and synthetic dyes. these chemicals are terrible for our body, and can leave long lasting effects on your hormones and organs. I didn’t say it, my allergist did. in addition to this, TAJA’s commitment to clean fragrances is growing with the brand. we’re so proud to have launched during summer 2021 our first ever essential oil. Limoni Di Capri, is derived 100% from the peel of the lemon fruit. Limoni Di Capri is just the beginning of a new chapter. if you haven’t tried it yet, I urge you to do so. you can pretend you’re in Capri drinking limoncello.

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